Following the directives of local officials and the CDC, our CIPA September 19th get together will be a virtual meeting. The meeting will be conducted on the Zoom Virtual Meeting platform. (We will NOT be having a physical, in-person meeting.) We have a limited number of Zoom seats available. We encourage early registration to ensure your spot! The meeting will be held at our regular time—9AM MDT, Saturday, November 21st. The cut-off for meeting registration is 12 noon MT on Friday, November 20th, 2020. You must pre-register to receive the meeting link.

How to Write for Your Website: Attract Readers and Boost Your SEO

Search Engine Optimization. We all know that we need it, but where do we even start?

In this workshop, we will provide an introduction to the world of SEO. You will leave with actionable steps that you can take with your web content to optimize your online presence.

We will cover:
-The three basic elements of an SEO strategy
-How Google views your webpages
-How to conduct SEO key phrase research
-How to craft landing pages and blogs that Google loves

About Laura –
As Durango’s premier editor, content writer, and writing coach, Laura Christine Ritz loves working with people to create eloquent writing.

Her diverse background includes seven years in the nonprofit sector, eleven years in education, and three years in marketing and content creation at the local and national levels (including organic SEO).

She holds a B.S. Business Administration from the University of Colorado at Boulder, an M.Ed. Education from Northern Arizona University, and a Graduate Certificate in Professional Writing from Northern Arizona University.

She is also a Certified Professional Resume Writer through the Professional Association of Resume Writers and Career Coaches and a Certified SEO Copywriter through the SEO Content Institute.

Learn more about Laura at https://thedurangowordsmith.com/

You must pre-register to receive the meeting link.

Important Note: Please be sure your Zoom software is the latest version. You can do this by clicking here for the download center. Once you hit enter your Zoom should update to version 5.3.2.