Smile, You DON’T Have to Be on Camera: Video Marketing for Authors and Publishers


Saturday, September 16, 2023 CIPA Meeting Program 9-11am MDT
Register by Friday, September 15th @ 4 pm!!

FREE for CIPA Members

$25 for Nonmembers


Presented by Caitlin Berve, CIPA President, and Ignited Ink Writing

Video is the most powerful marketing medium today. People turn to video for entertainment, news, connection, and communication. With all of the different platforms available, there are book-loving, reader-filled communities waiting to find you and your books via video. And the best part? You DON’T have to be on camera.

In this presentation you’ll learn:

  • Video and recording best practices
  • How to film with your phone and/or computer
  • Types of videos, with examples, you can make easily
  • Where to upload and share your videos

Caitlin Berve is the multi-award winning author of When Magic Calls: A Collection of Modern Fairy Tales and co-creator of Magic’s Brewing: An Adult Coloring Book. Through her company, Ignited Ink Writing, she edits novels, teaches creative writing, and writes. She specializes in editing story-based writing such as most fiction genres and memoir.

Caitlin uses video platforms like TikTok and YouTube to advertise both her editing company and books. When not writing, editing, or filming videos she teaches Pop Pilates and makes color-changing potions. Caitlin seeks to fill the world with the kind of writing that lingers with readers and find magic in modern times.


You must be registered by Friday, September 15th at 4 pm to receive the Zoom meeting details.

This is a LIVE presentation that will be recorded. You must register to receive the replay link.

Zoom details will be sent via email on Friday, September 15th at 5 pm and again on Saturday, September 16th at 8 am. 

Please check your spam folder if you do not see the email in your regular inbox.